CTFO Clicks… Results are in!



My first 45 PPC click test package results are here, and the general consensus is… favorable!

>>> Listen to the CTFO Clicks Introduction Call <<<

My experience using lead capture pages, just for people to get more info on a biz that *has* up-front costs, is a 20% optin rate. That is considered good. Above that is exceptional, below is sub-par. You have to consider as well, that at 20%, those are just tire-kickers, and actually getting a person to join that paid biz, is roughly 5% or 10% of those who opted in to learn more.

In that case, you’d end up with 20 optins from 100 clicks, resulting in 1 or 2 paid referrals, who have the potential of earning you a residual income in the future, with that home business, on a good day. That is why PPC is so expensive to maintain on an ongoing basis. It is simple, and easy to do, it is just an expensive ongoing investment to grow the average home business. And as you may already know…

If you want success, advertising is like death and taxes… Just a fact!

With ChewTheFatOff, we completely eliminate this cumbersome “optin to learn more” method, and go straight to the “start your residual income home business now” approach, and it works way better. Each and every referral that you send is linked to you, and as soon as they decide to grow their home business, all of the websites, and tools are already set up for them. Even with the time lag in between when they join, and the light bulb in their head turns on, as soon they begin to refer others, your network grows as well.

It is a thing of beauty!

I expected 15% to 20% signup ratio. Actual was 15%. Here is the breakdown: My 45 PPC click package resulted in 7 referrals into CTFO over a three day period.

Day 1) 5 clicks = NO referrals

Day 2) 17 clicks = TWO referrals

Day 3) 28 clicks = FIVE referrals

Day 4) …Wish I had more clicks!

10% overage, so 50 clicks total. Based on my results, I communicated to Stuart Finger, CEO of ChewTheFatOff, that the $29 Entry Level PPC click package should be removed. They had already decided to do that. It is simply too small a package to gauge real world results. Too many variants from day to day, and more clicks, over more days, will produce better results.

Although expensive, search engine pay-per-click is by far the easiest. As you guys know, anything that is easy tends to cost more. That is true for just about any product or service, in any industry.

To date, I have referred 428 people into my ChewTheFatOff biz. The team has referred over 1700 more people and it is in early viral stages. My average cost for those 428 referrals in advertising and promotion is $4.50 per referral. Example: a 100-click solo ad (email clicks are different than PPC clicks) may bring in 20 to 25 referrals, and costs roughly $100. Traffic Exchanges, my #1 source, are relatively cheap, yet I have to generate 2500 to 3000 views every 24 hours to get 2 to 3 referrals a day from them. Roughly 1 for every 1000 views. It costs $15 to $20 for 3000 credits. That comes out to $5 to $6 per referral. I surf at least three days a week to keep costs down and traffic flowing. Safelists are very similar to that. They do cost more than exchanges, yet produce referrals with 1/3 the views. They also deliver much less traffic. Postcards are effective, also expensive too. Just think of the postage alone.

428 referrals, have cost me about $1900 spread over 6 months (it has been self-funding for four months now). Do you see how this is achievable?

We can argue that each referral is expensive, and they are. That is just the nature of online marketing. That is also why the absolute most cost-effective method to use is the Super7 offline sampling program, to get into profit quickly. Even then, the Business Builder Package is $99 + shipping.

This was the first CTFO Clicks test round. The 45 PPC pack cost $49 (no tax or shipping). $49 divided by 7 = $7 per referral. Before you shudder at that, the cost comes from ease and effectiveness. Think about the footwork and cost in mailing postcards, setting up an email solo ad, time spent surfing traffic exchanges, earning credits and mailing out safelist ads, etc. Plus, these are actual members into your biz, not people asking for more info that then have to be convinced.

CTFO Clicks makes Pay-Per-Click it easy, and attainable…

Login to your ChewTheFatOff backoffice. Buy a CTFO Clicks package. Done.

Acquiring a customer has a cost in any type of business.

Step back, look at the big picture, and ask yourself: Would it be worth $500 for 80 personal referrals?

If you are serious about building a residual income home business, it should definitely be worth it. If your answer is no, then you want to win a lottery, not build a business.

Remember, it cost me $1900 over six months for 428 personal referrals, and it took a lot of work. To do that easily, and effortlessly with PPC, using my actual stats above, it would cost you about $2500 (average $416 a month). A $600 difference. I would have gladly paid that extra $600 if it meant I could have spent much less time and work to get there.

I am definitely buying more CTFO Clicks!

So, if you see the value and want easy, convenient, and have it be virtually effortless to refer people, PPC is the way to go!



Commitment Level Determines Success or Defeat


Creating viral growth in your home-based business is actually very simple, especially in the case of CTFO, since CTFO has absolutely no cost barrier for participation. It will never get too expensive to keep your business open, since it is completely free to build a customer base. What it will come down to is… How badly do you really want to succeed?

How deep is your resolve to make it finally happen?

Have you made the commitment to yourself, honestly, to see your goals through to their fruition? Can you visualize your team growing virally, and more importantly, as you visualize it, does it excite you, charge, you, and does it inspire you to take action most days of the week, toward your personal referring goals?

Your resolve affects the etheric universe.

Without getting too metaphysical, as that is a whole different topic, the intention you put forth by your thoughts reorganizes the universe and attracts that thought reality into your physical experience. In short, just look at your life today, and think of the most dominant thoughts you’ve had about who you are over the past five years. Really analyze them. Those thoughts seeped into your subconscious, your brain put it out there concluding that is who you are, and then it brought that into your current experience.

You are you, because of the way you’ve been thinking you are, and those thoughts have been the blueprint of your current experience.

Whether you like it or not, the good things in your life, as well as what you perceive as “bad” are a manifestation of your subconscious thoughts. It is time now, as pertaining to your home business, that you begin to consciously reorganize your thought pattern to bring forth the experience of viral growth in your network, and when your customer network grows, income will follow suit. I can hear you you telling yourself now… “but, I’ve tried” or “it hasn’t worked for me.” Those are your blocks. It is the current you fighting change because it doesn’t want to die.

The broke you is alive. It has a heartbeat. It feels. It will fight to keep you broke and filled with excuses.

The fat, unhealthy you, is alive. It has a heartbeat. It feels and will send you cravings and bad habits, to stay alive.

The only thing that can change these circumstances is your commitment level to becoming something different. The you that you want to be, healthy, financially free, strong, successful, etc., begins in your mind. See and visualize what you want. Ponder it at all times. The moment an excuse pops up, a negative thought, kill it with an affirmation of who you want to be. Interrupt it by telling yourself  “I am this…” the moment you think it.

Well before CTFO came along, I started doing this. I met several self-made network marketing millionaires, studied the work of many more, and found a common thread in all of them, and one day my brain clicked. I finally got that if they can do it, I can too. The most powerful sentence that resonated with my entire being, my brain and heart, came to me over two years ago, and then I knew nothing will stop me to achieve it. It was, “I am a millionaire networker.”

I am a millionaire networker.

This affected many things in my life once it was ingrained into my subconscious. I’d catch myself while driving, or working out, saying those words to myself effortlessly. During sleep, I’d hear and see those words. Dreaming of being on stage with hundreds of people present and a deep, gratifying feeling of gratitude, and graciousness for my success with tears running down my face, as applause from the audience filled my heart with joy. That is my customer network. I’ve had this dream many times.

It didn’t matter that the company I was promoting at the time went bust. It’s didn’t matter that the path to that vision was unclear for a while there. I knew it was coming. I knew the “how” will show up because in my mind, this is who I am. I am a millionaire networker. Circumstances started to shift and change to clear the path for the how, even in ways that others might judge as “bad,” I know in reality, it is what is necessary for me to become more, and thus be able to give more to others around me. When I become a millionaire networker, everyone within arms reach will prosper as well!

In comes the Chew The Fat Off Opportunity.

By holding the thought, ingraining the thought into my subconscious, “I am a millionaire networker” the universe brought CTFO into my life. 3Steppers didn’t exist as it is today. It was an undeveloped registered domain. The first step for me was to refer 100 people as fast as I can possibly do it, and teach others how to do the same. The industry average is 2.7 referrals into a paid opportunity, so I knew that not everyone can do much better than that, however, anyone can refer free members since there is no cost barrier. My numbers show that 100 free members, 8% will place an order voluntarily in time.

This is where commitment level gets skewed by excuses…

8% order rate dos not mean, refer 10 then quit because none ordered. Refer 20 then quit because not one ordered. The key is to commit to referring 100 people as fast as possible, connecting with them and sharing your intention, your excitement about the biz, and asking them to do what you are doing only. If you are referring 100 before placing an order, share with them that is what you are doing.

I referred 47 people before my first sale. Because this was done at an average of 20 per week, I was setting the pace for momentum to happen. The beauty of this is that it was not the 47th person that joined who made a purchase, it was the 16th person who joined two weeks prior. By my 3rd month, over 8% of the first 100 referrals placed an order. See why you can’t stop referring after a dozen or two, and give up???

Do you want your referrals to quit after referring a handful, or do you want them to persist and commit for the long run?

Make the commitment. Login to 3Steppers, watch the network marketing videos in the members area to fuel your brain with the new thinking, examples, and ideas that will allow you to commit at a deep subconscious level. Interrupt self-defeating negative thoughts. Bask in visualizing who you truly are, attach pleasant feelings of gratitude, and imagine how your days will be different once you are a millionaire networker!

YOU are the team leader, YOU set the pace!